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Your StartUp Croydon Journey

Having a great idea that could eventually become a business takes a lot of learning and a lot of hard work. It’s a journey from the beginnings of a idea to creating a business that could support you and your family, or grow to support an entire community through a social enterprise.

It’s quite likely, at the beginning of your journey, that you may not be clear on which direction it will take, but the business development programmes at StartUp Croydon are designed to walk you through developing your business in stages, learning and understanding more as you go.

Take a look at each of the steps and onto success stories and testimonials of others who have built a business from nothing with the support and help of the StartUp Croydon business development team.

Take a look at each of the steps and onto success stories and testimonials of others who have built a business from nothing with the support and help of the StartUp Croydon business development team.

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How Selection Works?

We’re looking for applicants who are motivated, have early traction, understand their market, and can commit to the full programme. We also aim for a cohort reflecting Croydon’s diversity and community impact.

  1. Application review: Eligible applicants are scored 1–5 on six weighted areas: 
    • Readiness & commitment  
    • Business traction
    • Growth potential  
    • Market understanding  
    • Feasibility to participate 
    • Local impact & inclusion 
  2. Interviews: Short conversations assessing clarity of growth vision, openness to learning, commitment, and fit with the group.
  3. Final selection: Application (60 %) + Interview (40 %) = overall score.

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